Saturday, 15 September 2012

How to Find Cover Design Templates for Your Ebook


In this article, I will take you through a step-by-step process to follow when choosing your ebook designer.

You will also learn what to look for when choosing a book designer


introduction



The purpose of using graphic design for your ebooks is to make it attractive to your prospective buyers.

It can also serve as an instant gratification for your readers; as it makes them conjure up the feelings they can associate with buying a physical equivalent of your product.

People always judge books by their cover.

Even if your ebook contains great tips and valuable information, people really want to see a cover of your book.

It seems that the cover gives the ebook distinctive value; as it is located above the first paragraph, it is the first thing they see.


Importance of Your Ebook Cover



Getting a cover for your book is very important and it is analogous to buying a book from barnes and noble.

Would you buy a book that is bundled together in a stack of paper even for $10?

No!...

You want a book that is binded together with a nice looking cover.

You want something with an official bind and cover.

Also, no matter how good a book is, it must be packaged well.

The value of a paper book is increased exponentially when it is binded with a glue and a nice cover.

Therefore the ability of an of ebbok to sell well is increased ten fold by packaging it appropriately with a good cover

With this it is not advisable for you to market your ebook without a cover art and design


What if is free?



If the book you intend to offer is a free ebook that you want to include as a bonus to other products OR

That you want to popularise your site with, drive traffic to your websitet or simply for viral marketing, then the cover art is less important.

But if you can put an effort to writing an ebook and packaging it, then it deserves to be covered.

Benefits of Adding Cover Art to Your Book



1. It gives people and web surfers instant picture of your ebook when they are browsing your web page.

A well known fact is that surfers only scan web pages when they are browsing the internet and only stop when something caught their attention.

The cover art of your ebook can speed up sales on your website if it is attention grabbing; since most people don't read everything on sales page.

2. It puts a graphic at the beginning of your ebook.

Whenever your readers open your ebook, the first thing they see is the cover art. This engraves a feeling of familiarity.

It make your book look official making it look more like buying a traditional paper book.


How to Design and Get Cover Templates
for Your Ebook



This can be done in two different ways; you either:

a. DIY (Do It Yourself) or;
b. Hire a professional designer.

1.

Do It Yourself



If you decide to design your ebook yourself, fine!

There are couple places you can find cover templates on the internet:

Internet Sites
There are websites that offer free templates if you agree to put a reciprocal link back to their site on your web page.

There are also paid cover templates available on the internet.

Just search google with this keywords "cover templates"

You will be presented with lots and lots of websites you can choose from.

Buy Ebook Cover Software
You can purchase ebook cover software off the internet.

This requires work as you will have to design your cover template yourself.

This gives your the freedom of choosing random cover art that you like for your ebook.

You also get full copyrights and exclusive owner-ship to the finished work.


2.

Hire a Professional Designer



You can hire a professional cover designer to design your ebook cover art.

This comes with certain benefits over the other types of getting templates for your ebook.

They are:

a. You get complete and full copyright to the finished work and exclusive ownership.

b. Professional designers will do the work very quickly for you. Your cover may be ready in a matter of days and this will help speed up your project.

c. You don't have to waste time on a nifty software to create your own cover thereby saving yoy ample time to invest in other part of your project.

d. professional designers are familiar with what types of fonts, buttons, graphics, colours that is suited for your website and ebook marketability
.

e. He/She can also create matching design for your page menus, headers, footer et cetera; to increased marketability

How Much Will this Cost You?

You can hire a cover design professional for 50$-$100.

Let say you hire a designer for $50 and they design your work, thereby increasing your sales 5% more.

You sell 50 copies for $50 as a result of the design, wouldn't you be happy.
This is a win-win situation.

How to find a cover designer



You can ask or search in your local or community arts group for cover designers at a reasonable price

Another way to get an ebook cover designer is through internet search; typing the keywords "ebook cover designer" will return pages and pages of results that you can check.

There are freelance cover designers just like freelance writers who specialize in cover design and are ready to put your project on the world wide web.

Also, there are companies that offer graphics that can be use for cover design; they could design your book too at a token.

A less stressful way to do this is this;

Look at web pages where a couple of ebooks are offered for sale.

Check out each ebooks cover and see which one strikes your attention most that you will like to be design for you.

Next contact the webmaster and ask them if they could tell you who designed their ebook cover.

Be straight-forward and honest when doing this.

If you are rejected by one webmaster, contact another. This is a quick way to find a qualified designer for your project.

How to Choose the Best Designer



After contacting the web-masters and you are referred to certain designers.

Navigate through her website and scroll to down to the bottom of the page to fine her terms of service.

Check what price she charges for projects.

You should also look for samples of her work.

Contact the website administrator and ask for testimonials; ask her to refer you to people you she has worked for before.

When researching her, you should look for things like:

a. Does the designer have repeated work?

b. Does she have examples of her work on the web pages?

c. Is the designer responding to your questions?

d. Did she designer have positive testimonials on the web page?

e. Will the designer be able to offer additional work like website banners, buttons and related services?

The work that you do plus the time invested in finding and contacting a reputable designer will pay dividend in the long run especially if you plan to write other books that may need this.

You have learned how to find cover templates for your ebooks, here to look for cover templates and what you should look for when seleting a cover art designer.

how to Decide On a Price for Your Ebook


In this article, you will learn the different methods of charging and setting a price for your ebook.

You will be guided on how to choose the best pricing policy.

Also, included is what you should do to maximise the perceived value of your ebook.


Introduction



If you have just written your ebook and are ready to sell it but you are stuck when you decide to set a price for it, this article is for you!

Read on and you will be guided on how to price your book for maximum sales.


Setting a Price for book



Setting a price for your new ebook is one of the most important steps in your marketing campaign.

It is critical to the success of your your entire marketing and promotion.

However, there is a difference between setting a price and setting the right price for your ebooks.


Do Not Charge Too Little or Too Much



If you price it too little, your buyers will think it's of little value and they will not be willing to buy from you (remember anyone that does not buy from you will buy from your competitors).

Even if they buy from you, you will have to sell lots of copies so as to cover up your cost and make profit.

Also, if you price it too much; compare to what your competitors are charging, not many people will buy from you.

You will be forced to continuously lower the price of your ebook (which will cause you lots of problems in the future).

There are several school of thoughts on the topic of setting the price of an ebook.

One school of thought is of the opinion that, since the method of production and distribution of an ebook is minimal and less cumbersome unlike the traditional method, newer authors should lower the price of their products to allow readers to get to know more about what they are offering.

Another school of thought is of the opinion that the price of an ebook should be set in a way that will reflect the length and work of the author.

Whichever way you choose to go, know that consumers expect the price of the ebook to be lower than the price of the printed version.

The thought behind this believe is that there is no shipping and handling fee, no need of warehouse to store it and the fact that there is little to no inventory in producing ebooks.


Offer Lots of Value and Benefits



The first thing you should do as a newly self published author is to build your readership base.

This can be accomplished by offering value and lots of benefits in your ebook and other related products.

Make the equivalent of your ebook in different formats such as mp3 audio, transcripts, worksheets and a printable journal.

The more value your buyers can perceive from buying your ebook (like offering the equivalent of your ebook$ in other format and give it away as part of the purchase of your book), the higher the price you can charge for your book.


Deciding what to charge



What you charge for your book also depend on where you are in your business and what you want your ebook to accomplish:
Are you just starting out?

• Do you want people to know about your mission?

• Is your brand established or not?

• Do you intend to write an ebook to promote a product?

• Do you write the ebook to answer all the questions you are being asked over and over again?

• What group of people are you selling the ebook to and what profession do they belong to?

• what section of the market are you selling to?

• What makes your ebook better than your competitors?

• what value and benefit does it offer the buyer?

• Your answers to all these questions will determine what you charge for your ebook.


5 ways to quickly determine the price for your ebook



Use the following list to quickly determine the price for your ebook.


A. Check out your competitors Go to to amazon and check out the best sellers in the ebook category in your niche.
Check out what price are being charged for similar books on the bestsellers list.

See what price works best for them and charge accordingly.

B. Do your research Use google to search and locate ebooks that belong to your niche.

Once you have a list of ebooks that fall in your niche and are similar to yours, compare their prices and the value they offer to their customers.

This should give you an idea on what to charge for your ebook.

C. Think about your customers, buyers and readers If you have a list that you have sold to before, you should have an idea what they will buy the ebook for.

If you don't have a list, think about what your readers and prospective readers will like to pay for your ebook.

Price your ebook based on what you find out.

D. Think about affiliates If you have affiliates that helps you promote your ebooks and products, you might want to consider them when determining what to charge for your ebook.

You want to price your ebook to make it easy for them when they promote your it.

E. Survey your customers and readers Ask your readers, buyers and subscribers what they would pay for the ebook.

Ask them different questions in your survey with the aim of capturing what they would likely pay.

All of these should give you idea of what you should charge.

In this post, you have learned some techniques that will help you set a price for your ebook.

You also learned what you should put in place to increase the sales.

Friday, 14 September 2012




Your Heart's Desire--Write More and Make More Profit




This is an article by Will Edwards from whitedovebooks.co.uk.
It is adapted from his book "The Deepest Desires Of Your Heart..." I am happy to start this blog with a post of a motivational nature to.

This is to encourage you, as a reader of this blog, to pursue your goal--to write better.

Will Edwards is an Author and professional speaker. This is one of His inspirational articles that is applicable to all aspects of our lives and our field of expertise.

Enjoy!





Desire is the starting point of achievement, not a hope or a wish, but a keen pulsating desire that transcends everything - Napoleon Hill

A number of years ago, I remember one person saying, at an internet forum, that he had been 'programming' his mind for many months, but nothing seemed to be happening.

Well, I would like to give you one of the pieces of the puzzle, taken from my book,

"The Deepest Desire of Your Heart..."

As, Wallace D Wattles once so eloquently put it, the failure to connect desire with action is "where many people meet their shipwreck."


The simple fact is: it is not enough to think about what you want.

There is an important step you should take before you even begin thinking about imagining your future and then there are important steps you must take afterward too.

In this edition, we'll deal with the first step.

We need to think about the difference between wanting something and really desiring it.

Here, there is a big difference and it is important to understand because desire is the starting point for success...

The fact is that you can achieve almost anything when you really desire it.

So what is the fundamental difference between wanting and desiring something?...

It can only be summed up in one word:intensity...

It is the strength of feeling associated with the object of your desire.To illustrate, see if you can make a little list of things that you want.

Ideally, you should make that list before you read further, but I know enough about human nature to understand that you probably won't want to do that right now.

When I ask people to make such a list, at my workshops, they usually produce lists that look something like this:

• A Nice House
• An Expensive Car
• A Good Job
• A Family Holiday
• A New Wardrobe

There's nothing wrong with that list, as such.

They are all things that we may want and many other things besides.

But, in most cases, they are not the things that we really desire.

When we are really pressed to think about what we desire, we find different things beginning to appear on the list.For example:

• To Find Happiness
• To Become Financially Independent
• To Make a Difference
• To Find Love
• To Be The Best in my Chosen Field

That second list differs from the first list in terms of the intensity of the feeling associated with achieving the object in question.

Of course, if you did manage to become the best and achieve your financial goals, then many of the material wishes and wants that often make up the first list, could quite easily be attended to.

But it is possible to drill down much further into your innermost desires.

There is something, very specific, deep within you that when you know what it is will resonate so surely, you will come to understand that you have found your life purpose.

That's what I would like you to think about...

What do you believe is your own life purpose? I would like to encourage you to think about life as holding a specific purpose for you.

You are not here by accident.

You are a unique human being with a unique opportunity to achieve something special with your life.

Within your heart, there is something that you are here to achieve and, when you understand what it is, then you have found the thing that should be firing up your imagination.

That is the first step to achieving real success in your life.

When you have identified that innermost desire, your life will never be the same again.


With every good wish,
Will Edwards

Adapted from White Dove Books
Whitedovebooks.co.uk